We are an ecommerce company that creates category-leading products with a data-driven approach and sell them online under our brands.
DATA INTO PRODUCTS
We leverage data to identify customer demands that haven’t been filled yet with existing products. We design innovative products based on the customer needs and partner with the best manufacturers to bring these products to markets under our brands.
WE ARE PASSIONATE ON CREATING
Our company purpose is to create products that exceed the customer’s expectations and are the best-selling in their product categories. We analyze a lot of data, design innovative products, and offer exceptional customer service. Our model of doing data-driven ecommerce business is unique so we aren’t a typical ecommerce company and we’re proud of that.
MISSION TO CREATE 10 000 CATEGORY-LEADING PRODUCTS
After getting frequent customer feedback on how our products have improved their quality of life, we set our mission to create 10 000 new category-leading products. We believe that by creating exceptional products we make a positive real-world impact by helping our customers to live healthier, happier, and better life.